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Privacy Policy

This Privacy Policy governs the manner in which TopicSprout collects, uses, maintains and discloses information collected from users (each, a “User”) of the www.topicsprout.com website (“Site”). This privacy policy applies to the Site and all products and services offered by TopicSprout.

Personally identifiable information

We may collect personally identifiable information from Users in a variety of ways, including, but not limited to, when Users visit our site, fill out a form, respond to a survey, subscribe to the newsletter and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, their name, email address or other information which will be disclosed at the time of the request.

Users may, however, visit our Site anonymously. Users will not be required to share personally identifiable information in order to use the Site.

We will collect personally identifiable information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.

Non-personally identifiable information

We may collect non-personally identifiable information about Users whenever they interact with our Site. Non-personally identifiable information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

Cookies policy

Our Site uses “cookies” to enhance the User experience. By using the Site, you consent to the use of cookies.

Our Cookies Policy explains what cookies are, how we use cookies, how third-parties we may partner with may use cookies on the Site, your choices regarding cookies and further information about cookies.

What are cookies?

Cookies are small pieces of text sent to your web browser by a website you visit. A cookie file is stored in your web browser and allows the Site or a third-party to recognise you and make your next visit easier and the Site more useful to you.

Cookies can be “persistent” or “session” cookies.

How TopicSprout uses cookies

When you use and access the Site, we may place a number of cookies in your web browser.

We use cookies for the following purposes: to enable certain functions of the Site, to provide analytics, to store your preferences, to enable advertisements delivery, including behavioural advertising.

We use both session and persistent cookies on the Site and we use different types of cookies to run the Site.

Third-party cookies

In addition to our own cookies, we may also use various third-parties’ cookies to report usage statistics of the Site, deliver advertisements on and through the Site, engage with social media and perform other additional functions. Details of some of the third-party services that we use on the Site can be found under the “Further resources” heading below.

What are your choices regarding cookies?

If you’d like to delete cookies or instruct your web browser to delete or refuse cookies, please visit the help pages of your web browser.

Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.

More information about cookies

You can learn more about cookies at the following third-party websites:

How we use collected information

TopicSprout collects and uses Users’ personal information for the following purposes:

  1. To personalise the User experience: We may use aggregate data to understand how our Users as a group use the services and resources provided on our Site.
  2. To improve our Site: We continually strive to improve our website offerings based on the information and feedback we receive from you.
  3. To administer a promotion, survey or other Site feature: To send Users information they agreed to receive about topics we think will be of interest to them.
  4. To send periodic emails: If a User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include a link to unsubscribe at the bottom of each email or User may contact us via the email address provided on our contact page. The email address Users provide may also be used to respond to their inquiries, and/or other requests or questions.

How we protect your information

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorised access, alteration, disclosure or destruction of your personal information and data stored on our Site.

Sensitive and private data exchange between the Site and its Users happens over a SSL secured communication channel and is encrypted and protected with digital signatures. 

Sharing your personal information

We do not sell, trade, or rent Users personally identifiable information to others. We may share generic aggregated demographic information not linked to any personally identifiable information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for the sole purpose of providing such services.

Third party websites

Users may find advertising or other content on our Site that links to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.

Advertising

Ads appearing on our site may be delivered to Users by advertising partners, who may set cookies. These cookies allow the ad server to recognise your computer each time they send you an online advertisement to compile non-personally identifiable information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This privacy policy does not cover the use of cookies by any advertisers.

Google Adsense

Some of the ads may be served by Google. Google’s use of the DART cookie enables it to serve ads to Users based on their visit to our Site and other sites on the Internet. DART uses “non-personally identifiable information” and does NOT track personal information about you, such as your name, email address, physical address, etc.

Amazon Associates

TopicSprout (TopicSprout.com) is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon (Amazon.com, Amazon.co.uk, Amazon.de, Amazon.es, Amazon.fr, Amazon.co.jp, Amazon.it, Amazon.ca and Amazon.com.br). Amazon may place cookies on Users’ computers to track how they interact with affiliate links and to deliver targeted advertisements.

Analytics

Google analytics

Further resources

These are the third party services that we use on the Site. These third parties may place cookies on your computer and collect information about your use of the Site. Users’ interactions with these third party services are subject to each service’s own terms and policies.

Changes to this privacy policy

TopicSprout has the discretion to update this privacy policy at any time. The date of the most recent revision will be displayed at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Your acceptance of these terms

By using this Site, you signify your acceptance of this policy and terms of service. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at: [email protected]

Last updated: 6 February 2018